Chanel: the story of the most innovative high fashion house ever

Iconic French brand Chanel is synonymous with timeless elegance and innovation in fashion. Let's discover together the origins and evolution of the maison founded by Mademoiselle Coco Chanel. Gabrielle Chanel, known as Coco, was born in 1883 into a modest family. Orphaned at a young age, she is sent to an orphanage where she learns to sew, a skill that will come in very handy.

The young Coco arrives in Paris and starts working as a seamstress, proposing innovative caps to the ladies of high society. He soon opened his first boutique in Deauville and then in Biarritz, establishing himself as a stylist. In 1910 he founded the Maison Chanel, specializing in practical and comfortable women's clothing, far from the rigid corsets and heavy dresses of the time. His shirtdresses in jersey, a fabric hitherto considered "poor", met with great success.

In the 1920s Coco launched the famous "little black dress", destined to become a key item in the female wardrobe. It also features pearl and gemstone jewelry, as well as the revolutionary quilted bag with metal chain.

After the Second World War, Chanel revived the feminine style that made her famous, made of effortless elegance. Among his iconic creations, the tweed suit with pencil skirt and jacket draped over the shoulders. Even today, the maison offers avant-garde collections reinterpreting the stylistic codes of Coco Chanel. His accessories and clothes are the emblem of Parisian chic, loved by women all over the world. The history of Chanel revolutionized the concept of women's fashion forever.

If you too are fascinated by the timeless style of Chanel, visit our online shop where you can find a selection of precious vintage pieces from the French maison. Let yourself be inspired by the elegance of Coco Chanel and find the perfect accessory for you on Luxury Vintage Brescia!